I designed and illustrated this map for a series of conferences held in Madison, WI, for software developers, programmers, and UX designers. The map was given out with a gift certificate for lunch, with a variety of ethnic restaurants to choose from.
It’s a rack card size map, measuring about 8.5″ wide by 4″ high.
My process for designing maps includes:
- Researching the location
- Researching just the right perspective of the map
- Laying down the grid
- Setting in the street names and locations
- Figuring out which icons I will need to communicate the story of the location
- Any other graphic elements to make the place seem inviting and fun